Sustainable Tourism: Local, Responsible Travel with Walks

September 27, 2019

Whether it’s down to the convenience and accessibility of modern-day air transport, the unending daily inspiration we’re fed across our social channels, or simply an inherent curiosity for life outside ‘the daily grind’, more and more of us are taking the opportunity to see the world; travelling to all new destinations to experience different cultures and to explore the history of some of the world’s most beautiful places.

But with great travel comes great responsibility.

Call it what we may — responsible, sustainable, tourism; ethical, eco-friendly globe-trotting or, to give it it’s more trendy term; ‘slow travel’ — many of us are looking at ways to ensure we’re doing what we can to tread carefully when we visit new places.

It’s something that the staff at Walks are particularly passionate about and, in celebration of World Tourism Day, are currently reflecting on.

“Personally, I think because we are working in travel we have an even bigger responsibility to travel responsibly, ” says Nastja Konic, London Guide Manager for Walks of Italy parent company Walks, “we have to ensure that future generations are given the chance to enjoy all of this beauty as well!”

Small group tour Paris
Walks’ guests learning about the unique ecosystem in Mont Saint-Michel, Normandy


Promoting responsible travel

So how does Walks promote responsible travel?

One of the major ways the travel company encourages slow, responsible travel and sustainable tourism is by choosing local guides whose raison d’être is to encourage visitors to develop a real connection with a city. By taking in its history, its attractions, its people, and its culture to heart, many of us develop a true affection for the city and its residents and culture, both past and present.

“We’re proud that our customers want to seek out more than what’s on the surface,” says Stephen Oddo, CEO and co-founder of Walks. “They’re not simply checking landmarks off a bucket list, they’re really soaking in every element of the city they visit, hearing its story firsthand from a local, and choosing to dig deeper with our tours. We like to help visitors to make a real connection with a city, its people and its history — that in turn encourages respect for a culture, and promotes the idea of slow, responsible travel.”

Some other ways Walks aims to support sustainable travel include:

Eco-friendly travel tips from our Walkers

To celebrate World Tourism Day 2019 (#WTD2019), we asked staff on the ground in some of Walks’ amazing European destinations about the changes they’ve made to promote responsible tourism – plus their tips on how to travel sustainably in their cities.


Riccardo Bettella, Product & Operations Manager, Venice

‘Reducing paper waste in Venice’

“Here in Venice, we stopped printing vouchers for attractions that utilise a barcode scanner and encouraged our guides to use those vouchers through their smartphones. It was a successful changeover – even the more ‘technophobic’ guides agreed with it!

“Our coordinators don’t print the client list any longer for “easy” coordinations – they used a special easy-to-use coordinator portal Walks has developed on their phones! That’s one small step for man, one giant leap for mankind!”

Take one of Riccardo’s favourite tours! Browse our staff picks of the best Venice tours!

Amehd Camacho, Product and Operations Manager, Paris

‘Take walks!’

“I’d say the best tip for Paris is – walk! Paris is one of the smallest capital cities in Europe; it would fit into London almost 15 times over. Most of the major attractions are easily reached on foot and, since the streets of Paris are themselves a show, taking a stroll – or indeed a walking tour of Paris with a local guide! – is a wonderful way to get to know the city. It’s such a tradition the locals have a word for it; to ‘flâner’.

“My insider tips for visitors looking to connect with the city in a more eco-conscious way are: Go for the markets for food. There are several throughout the city each day and they’re all full of organic and locally-sourced options. And for restaurants? Seek out those whose menus are written on a real blackboard, not just printed on one! This means they’re more likely to change the menu regularly and feature seasonal and regional products. And finally, as in many of our European cities, carry a reusable water bottle everywhere. Access to clean water for all has been a priority for Paris since the time of Napoleon, and every café and restaurant will refill your bottle, free of charge.”

Take one of Amehd’s favourite tours! Browse our best Paris tours over on Walks!

Anastasia Vasileiou, Product & Operations Manager, Athens

‘Thinking local first’

“For me, breaking the mould, connecting with nature, culture and locals is the most important step when it comes to sustainable travel. At Walks in Athens, Greece, we hire local guides and tour coordinators who, by default, know the area intimately and can offer our guests accurate and concrete information on its history, culture and traditions.

“Another important aspect of our business is that we believe in paying a fair price for the excellent services and products of the local merchants and artisans we work with. Finally, when we need to travel around, our Athens team likes to support the local community by staying in small authentic family-run hotels.”

Take one of Ana’s favourite tours! Browse the best Athens tours over on Walks

Emanuela Laguardia, HR & Culture Manager, Rome

‘Watch for the signs!’

“When in Rome… carry a reusable bottle! There are fresh water fountains everywhere. Often tourists are unsure if the water is drinkable, but if it’s not there is ALWAYS a sign saying it’s not. Just don’t fill your bottle up from the pool – go straight to the source!”

Take one of Emanuela’s favourite tours! Browse the staff pick of the best tours in Rome

Nastja Konic, Guide Manager, London

Shop sustainably, and embrace the underground!’

“My one big tip for people travelling to London? Avoid driving! London has terrible congestion and you can be stuck in traffic for hours – not ideal for the environment by any means! Try to take public transport instead. The London underground is quite tourist-friendly, with lots of the main attractions located right beside the exits. There are maps to help you get around and once you don’t get too swept up in the liveliness and take your time, you’re sure to find it a bit of fun. We also have cycle hire bikes dotted around the city and you can hire them from £2 per day!

“It’s easy to get excited about the fabulous fashion in London but where you can, opt to shop sustainable fashion. There are plenty of eco-friendly boutiques dotted around the city. Visit independent boutiques and seek out local (upcoming!) designers – essentially avoid Oxford Street!

Take one of Nastja’s favourite tours! Browse our staff’s top picks of the best London tour

by Karen Birney

View more by Karen ›

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